[Land-speed] Sponsorship ideas

Jim Volgarino volgarino at mail.com
Wed Apr 2 12:02:49 MDT 2014

Thanks Dan. We have a pretty active dirt track population near us so I will do that. Because Bonneville is so limited (time and visibility) it's hard to figure out just what would be worthwhile for a sponsor to help us out, so looking for any and all ideas. With this being the 100th anniversary of the first record attempts at Bonneville, I've been told there will be a number of things happening this year (the Blitzen Benz* is supposedly being brought back out to actually run) so there might be a bit more publicity happening.

(*The potential for racing at Bonneville was first recognized in 1896 by W.D. Rishel, who was scouting a bicycle race course from New York to San Francisco. Rishel returned and convinced daredevil Teddy Tezlaff to attempt an automobile speed record on the flats. Tezlaff drove his Blitzen Benz 141.73 m.p.h. to set an unofficial record in 1914.)
----- Original Message -----
From: dan warner
Sent: 04/02/14 12:35 PM
To: Jim Volgarino, land-speed
Subject: Re: [Land-speed] Sponsorship ideas


I know there are a couple of books that deal with motorsports sponsorship and promotions. I do not have the titles available to me, maybe someone can come up with the info. Try talking to local dirt track guys who have sponsors and see what they have done.


On Wednesday, April 2, 2014 10:09 AM, Jim Volgarino <volgarino at mail.com> wrote:
I am part of a new team that will be bringing two bikes out to Bonneville in August. We've been working on possible sponsorship ideas as we have been approached by a couple of companies/organizations who have an interest in getting involved. Anyone have any experience with sponsors that you could forward to me. We'd like to do this the right way, but are uncertain what all we should include, how much funding we should go for, how to break things down in categories. Thanks for the help!!

Jim Volgarino
Team SpeedaSALT
Waterloo, Iowa
 Land-speed at autox.team.net 
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