<div dir="ltr"><div><img src="cid:ii_jo0fa89y0" alt="image.png" style="margin-right: 0px;"><br></div><div><div dir="ltr" class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr">Bob Kramer</div></div></div><br></div><br><div class="gmail_quote"><div dir="ltr">On Fri, Nov 2, 2018 at 12:01 PM Bill via Fot <<a href="mailto:fot@autox.team.net">fot@autox.team.net</a>> wrote:<br></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div style="word-wrap:break-word;line-break:after-white-space">I get it, you folks aren’t used to anyone actually doing any clever marketing for vintage racing. Marketing is a scary and confusing word in the club world, and any ideas to increase participation and compete against other organizations would require a special committee consisting of all the people who are freaked out about the idea, two people who think profit is evil, and the person who came up with the stupid idea in the first place, who would meet three times over the course of a year and then wander off. This is not that. This is someone who doesn’t think it’s a bad thing to make money doing stuff. <div><br></div><div>A club would eventually decide on a ten-dollar discount, which wouldn’t provide an incentive for anyone and would piss off the people who didn’t get it. Sort of the antithesis of marketing. <br><div><br></div><div>I had a conversation about some marketing efforts with some of the folks in SOVREN a few years ago, and then came to my senses and hid in my trailer for the rest of the weekend. I have some socially awkward mental tics which limit how much I want to talk about doing something useful. It’s why I’ve had to start my own businesses instead of working for someone else. I make a lot of mistakes, but I make them quickly and efficiently. </div><div><br></div><div>As a marketer, I’d say this is the single most clever idea I’ve seen from a racing organization since someone decided the wheels should go on the bottom of the cars. The incremental cost of adding another competitor is pretty much nothing. The future value of a happy customer is probably more than $10K. That’s math I could work with. </div><div><br></div><div>Bill<br><div><br><blockquote type="cite"><div>On Nov 2, 2018, at 6:30 AM, John Styduhar via Fot <<a href="mailto:fot@autox.team.net" target="_blank">fot@autox.team.net</a>> wrote:</div><br class="m_-1740544834073223836Apple-interchange-newline"><div><div dir="ltr"><div dir="ltr"><div class="gmail_default" style="font-size:small">Even if you're not a racer, you should make plans to bring your street TR to the Grand Prix Festival on Sept 6, 2019. Check out all the festival activities at:</div><div class="gmail_default" style="font-size:small"><br></div><div class="gmail_default" style="font-size:small"><a href="http://grandprixfestival.com/index.html" target="_blank">http://grandprixfestival.com/index.html</a></div><div class="gmail_default" style="font-size:small"><br></div></div></div><br><div class="gmail_quote"><div dir="ltr">On Fri, Nov 2, 2018 at 7:47 AM Brian Garcia via Fot <<a href="mailto:fot@autox.team.net" target="_blank">fot@autox.team.net</a>> wrote:<br></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div dir="auto">I’m not sure I understand all of the suspicion surrounding this. Members have already talked to SVRA and Rick, an SVRA staff member, has confirmed that information to the list. Further, several have already registered and confirmed that their entry fee was, in fact, $100. If there are Triumph racers out there that aren’t on FOT they will undoubtably see SVRA 2019 schedule in magazines in the upcoming months and all the info was on their website the day it was announced. SVRA is trying this with a different marque at every race this year. As someone that has organized events in the past I think it is a cool strategy. Are they doing it to increase car counts? Of course - why else would you offer any incentive for any race your holding? My guess is that they are looking at these feature discounts as a loss leader hoping to pick up repeat entries in the future if they can put on a good event and make it an experience that a driver wants to repeat. Nothing nefarious about that. <div><br></div><div>For what it’s worth they had another promotion tying a free test day ($325 value for most of their events) to an earlybird entry for 2019. I did it. They added a test day for free. Just as advertised. </div><div><br></div><div>In summation - if you were at all considering running Watkins Glen they have offered an awesome experience to do so. If you weren’t that’s cool too. I have no affiliation to SVRA - in fact next year will be the first time I have run with them since 2015. I’m just a guy that loves vintage racing and loves a good deal. There are shortages of many things in this world. Good news and discounts on anything race-related are certainly among them. Be willing to accept them on the rare occasion that they come along :)</div><div><br></div><div>Just my $.02</div><div><br></div><div>Brian<br><br><div id="m_-1740544834073223836m_2275877913751857577AppleMailSignature">Sent from my iPhone</div><div><br>Begin forwarded message:<br><br></div><blockquote type="cite"><div><b>From:</b> Jerry Van Vlack via Fot <<a href="mailto:fot@autox.team.net" target="_blank">fot@autox.team.net</a>><br><b>Date:</b> November 1, 2018 at 10:47:33 AM CDT<br><b>Cc:</b> "Triumph 'Friends of Triumph" <<a href="mailto:fot@autox.team.net" target="_blank">fot@autox.team.net</a>><br><b>Subject:</b> <b>Re: [Fot] free entry into the Triumph race at the Glen?</b><br><b>Reply-To:</b> Jerry Van Vlack <<a href="mailto:jerryvv@roadrunner.com" target="_blank">jerryvv@roadrunner.com</a>><br><br></div></blockquote><blockquote type="cite"><div>
<div dir="ltr">
<div style="font-size:12pt;font-family:Calibri">
<div>I suggest a racer take the lead and get SVRA to publish to FOT the complete
deal, if any hidden costs, committed track time and time of day for all Triumph
racers and any other salient information. Also suggest that they extend the
invite to all FOT racers, there may be some who have never raced a SVRA event or
never a WG event who would like to do so. </div>
<div> </div>
<div>Since Triumph is the featured marque in 2019 for the in town events SVRA
must want to piggy back on that and that makes sense.</div>
<div> </div>
<div>Since Triumph is the downtown feature marque and I’m not a racer I’ll be
doing WG in September. Triumphs have always been very visible in the downtown
event year over year and it’s nice they are recognizing that. I know many of the
WPTA faithful will be too.</div>
<div> </div>
<div>JVV </div>
<div style="font-size:small;text-decoration:none;font-family:Calibri;font-weight:normal;font-style:normal;display:inline">
<div style="FONT:10pt tahoma">
<div> </div>
<div style="BACKGROUND:#f5f5f5">
<div><b>From:</b> <a title="fot@autox.team.net">John
Styduhar via Fot</a> </div>
<div><b>Sent:</b> Thursday, November 1, 2018 9:50 AM</div>
<div><b>To:</b> <a title="william.tobin31@verizon.net">william r tobin</a> </div>
<div><b>Cc:</b> <a title="fot@autox.team.net">Triumph 'Friends of Triumph</a>
</div>
<div><b>Subject:</b> Re: [Fot] free entry into the Triumph race at the
Glen?</div></div></div>
<div> </div></div>
<div style="font-size:small;text-decoration:none;font-family:Calibri;font-weight:normal;font-style:normal;display:inline">
<div dir="ltr">
<div class="gmail_default" style="FONT-SIZE:small">All we need is Bob Tullius as
the Grand Marshall.</div>
<div class="gmail_default" style="FONT-SIZE:small"> </div></div>
<div> </div>
<div class="gmail_quote">
<div dir="ltr">On Thu, Nov 1, 2018 at 3:13 AM Bill Tobin via Fot
<<a>fot@autox.team.net</a>> wrote:<br></div>
<blockquote class="gmail_quote" style="PADDING-LEFT:1ex;BORDER-LEFT:#ccc 1px solid;MARGIN:0px 0px 0px 0.8ex">
<div bgcolor="#FFFFFF" text="#000000"><p>Hi Gang, i'm planning on attending; it's a fun weekend, although you can
get more track time at a some of the smaller races. Like VRG events.</p><p>However, if you go to this race, be sure to sign up for the Friday evening
re-enactment. It's a blast. And it is Watkins Glen. You might encounter some
famous, or semi-famous, folks there. Like B S Levy. I manned his bookselling
tent for a few minutes while he hit the portajohn. But I digress!</p><p>I did have a nice chat with Boris Said last September. Interesting guy.</p><p>You probably won't be sorry if you go.<br></p><p>Cheers, Bill<br></p><br>
<div class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364moz-cite-prefix">On 10/31/2018 9:11 AM, Mike
Harmuth via Fot wrote:<br></div>
<blockquote type="cite">
<div dir="ltr">
<div>I received this from SVRA today. They're not my normal race group but
this seems like a good deal. Anyone else going?</div>
<div> </div>
<div>mike h<br></div>
<div> </div>
<div>
<div style="MARGIN-LEFT:20px;MARGIN-RIGHT:20px">
<div><p lang="x-size-18" class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248size-18" style="FONT-SIZE:17px;MARGIN-BOTTOM:20px;MARGIN-TOP:0px;TEXT-ALIGN:center;LINE-HEIGHT:26px"><span style="COLOR:rgb(16,96,176)">Please accept this personal invitation to
bring your</span><br><strong><span style="COLOR:rgb(48,48,48)">1963 Triumph
Spitfire</span></strong><br><span style="COLOR:rgb(16,96,176)">to the
Triumph Reunion at our 2019 US Vintage Grand Prix<br>which includes FREE
ENTRY*</span></p></div></div>
<div style="MARGIN-LEFT:20px;MARGIN-RIGHT:20px">
<div style="FONT-SIZE:1px;LINE-HEIGHT:10px"> </div></div>
<div style="MARGIN-BOTTOM:24px;MARGIN-LEFT:20px;MARGIN-RIGHT:20px">
<div><div style="font-size:14px;margin-bottom:0px;font-family:sans-serif;margin-top:0px;line-height:21px"><span class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248font-sans-serif">Dear
Mike Harmuth,</span></div><p lang="x-size-14" class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248size-14" style="FONT-SIZE:14px;MARGIN-BOTTOM:0px;FONT-FAMILY:sans-serif;MARGIN-TOP:20px;LINE-HEIGHT:21px"><span class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248font-sans-serif">I am
excited to tell you about a brand new program that is being launched for
SVRA’s 2019 race season. Since acquiring SVRA, it has been my goal to fund
SVRA through sponsorships and engaging spectators, not just by the entry
fees paid by our racers. This year we are taking a big step with the launch
of our Reunion Program.</span></p><p lang="x-size-14" class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248size-14" style="FONT-SIZE:14px;MARGIN-BOTTOM:0px;FONT-FAMILY:sans-serif;MARGIN-TOP:20px;LINE-HEIGHT:21px"><span class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248font-sans-serif">At
each of our SVRA events, we will host a Featured Marque or Featured Group.
All hosted participants will receive special event entitlements including,
“<strong>Free Entry</strong>” into the Sprint race. Each hosted entrant will
run two sessions on Friday and Saturday with their normal SVRA run group and
a Sunday 30 minute Reunion Race and Fan Walk. Each feature entrant will
receive a Reunion Group photo and Hero Cards to pass out to kids so they can
collect them and learn about your car. The Feature Marque/Group will also be
highlighted in the event program and on the poster. We really are serious
about you being the featured show for our spectators.</span></p><p lang="x-size-14" class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248size-14" style="FONT-SIZE:14px;MARGIN-BOTTOM:0px;FONT-FAMILY:sans-serif;MARGIN-TOP:20px;LINE-HEIGHT:21px"><span class="m_-1740544834073223836m_2275877913751857577m_7440610348066735364gmail-m_7404848736719870248font-sans-serif">For
the US Vintage Grand Prix, we are hosting an Triumph Reunion. Please click
the link below to enter the race. You will be responsible for the optional
activities like; the test day, enduro and dinner tickets. The Sprint race
will cost $100 but we will issue a $100* dollar check to each entrant that
takes the green flag in Sunday's Triumph Reunion race. This is a first step
at being able to offer free entry to our featured groups. It's my hope that
someday, SVRA will be able to offer free entry to several race groups on the
same weekend.</span></p></div></div></div></div><br>
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