> Well, I hope you are right, Mike. Even at that though, I wonder if
> Fiat has any understanding of the type of vehicle needed by people in
> rural America. I cannot imagine a Fiat that would be of use on a farm
> or somewhere where one has to travel 100 to 200 miles every day to
> conduct their business. How would they hold up to that kind of use?
>
I actually think the modern Fiat would hold up just fine BUT I also see
it failing miserably in the U.S. anyway. Too many people swear they
will never own a Fiat again, too many bad memories and they just are not
willing to give Fiat another try.
I was talking with friends this weekend who would not even buy a
Chrysler if they will be associated with Fiat they are that biased
against Fiats that they don't want anything to do with them and I think
that is a prevalent thought in the U.S. which will cause Fiat to fail
again in the U.S.
Of course they all want a ride in the Dino so maybe there is hope :)
Mike
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