I still remember the heavy handed tactics that BMW used when they took over
the MINI trademark. They were really hard core, threatening small business
owners who, for instance, used a name like "Sam's Mini Repair" or "The House
of
Mini's" etc. Supposedly even business's that weren't automobile related like
"Joe's Mini-burger's" felt the wrath of "the blue propeller" (The BMW logo)
and were forced to change it or be sued..
They say BMW's Lawyers had themselves a real field day threatening little
shops with huge Gazillion dollar lawsuits.. BMW itself decided to
differentiate
it's name by using all caps on their official logo "MINI" as opposed to the
earlier Morris Mini's or Austin Mini's or the Mini-Cooper's....That still
remains to this day.
Out here on the Left Coast people were really outraged by the Teutonic
terrorism of the BMW's lawyers. Eventually it subsided but there was much bad
blood for years...With some Mini owners saying they'd never buy a new MINI!
As for some true blue MG followers take the "GoF's" or "Gathering of the
Faithful" for instance, some of those guys are really hard core about anything
related to the Sacred Octagon and all things Abingdon ....
Albert Escalante~CCBCC-West Coast
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