I think the first "generically-inoffensive" name was KODAK which
supposedly doesn't mean anything in any language.
Phil Vanner
-----Original Message-----
From: EPMD- Van syckel, John
[SMTP:vansyck@hq.1perscom.heidelberg.army.mil]
Sent: Tuesday, December 16, 1997 6:08 AM
To: MG List
Subject: Car Names
O.K. Folks, this is going to sketchy, because it was something I heard
on a radio talk show about a year ago.
As much as I can remember, there are actually consulting firms that
charge (IMHO) outrageous fees to help (research, suggest, whatever)
names for new products for all types of industry. Not just car names,
although cars were specifically mentioned. These consulting firms
theoretically research if proposed names have been used before, have any
negative meaning in any obscure language, appeal to the masses
psychologically, etc, etc.
Don't know how much this will add to the current thread, but I thought
it might be sort of interesting.
"Jay"
John S. van Syckel
1971 MGB (BRG, no PO0
AMGBA #78-568
MG Car Club Deutschland, e.V.
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