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Re: News on Our Car Magazine Industry : Strictly for the

To: <Nt788@aol.com>, <albaugh_neil@ti.com>, <basavage@earthlink.net>
Subject: Re: News on Our Car Magazine Industry : Strictly for the
From: wspotter <wester6935@home.com>
Date: Mon, 12 Nov 2001 20:08:05 -0800
Yeah,  Saturday Evening Post, Life, Look, Readers Digest, even Esquire ...
used to be the top of the heap for their demographic target group just like
Hot Rod.  Today ... competition either drove them under or to drastic
changes.  The quick, gossip, flash stuff showing lots of skin on both sexes
is what moves today.  Guess that's why we are on the internet.

Wes

on 11/12/01 10:43 AM, Nt788@aol.com at Nt788@aol.com wrote:

> When I was a kid in 1940 walking to school, a Model T speedster would often
> pass by. My reaction to this old guy and his Mom was something like, what a
> stupid old guy driving that worthless antique! I would guess that's what the
> "kids" now say about me in my roadster! Simple math tells me who's buying the
> most magazines now! I'll bet the mag. bean counters also know! Times they are
> a changing! Jack

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